Sugar Editorial Picks
Sep 09, 2009 -
Before technological toys and character-inspired goods began taking over toy chests, Legos gave lil ones the opportunity to build exciting creations without worrying about them falling down in seconds. For more than 75 years the brainchild of a Danish carpenter, has been a staple in playrooms, where the multicolored, interlocking bricks have been used to create gargantuan structures and creatures of all kinds.
What began as an innocent alternative to the standard building block has evolved into one of the most successful toy companies in the world.
- 2 Comments
Sep 04, 2009 -
Trix may be for kids, but Legos are for building. British TV presenter and journalist James May and a group of volunteers have been building a house from over three million Legos at Denbies Wine Estate in the town of Dorking, in Surrey. Construction had reached the upper floor of the house last week.
- 1 Comment
Apr 30, 2009 -
I must admit: I've always been a big LEGO fan. I used to spend hours building entire LEGO villages, complete with nail salons and clothing boutiques (for the little policemen figures, of course). So I couldn't help but smile at this Building Brick Candle ($48).
- 2 Comments
Jan 08, 2009 -
As part of his university project to give a household brand a new marketing direction, Michael Ciancio chose to rebrand Lego, targeting hip, young adults instead of children. He created a catalog featuring instructions on how to customize Lego blocks to make useful products like iPod cases, picture frames, and coffee mugs. I'm keen on his Lego frame.
- 6 Comments
Nov 10, 2008 -
In these tough economic times, we all have to do a little penny-pinching. For some, that means cooking at home instead of dining out, steering clear of the shopping mall, doing DIY projects on the weekends, or even making your own firestarters. But even DIY projects cost money sometimes.
- 0 Comments