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Latest Ads Remind You Where Your Food Came From
In an era when people are consumed with better-for-you goods, food and beverage companies are launching new campaigns that highlight the produce from which their products are derived.
According to market research results from Mintel International, a quarter of the food and beverages launched in 2008 claimed to be "natural," making it the year's most prevalent claim.
For the first time in more than half a century, food titan Heinz has changed its iconic ketchup label, switching out the gherkin below the name for a plump, vine-ripened tomato.
Heinz: Baked Beanz Needed a "Makeover"
Are Heinz Baked Beanz too much of a mouthful?
Citing difficult pronunciation, Heinz will be dropping the word "baked" from the Heinz Baked Beanz label and changing the official title to Heinz Beanz, the Telegraph reports. Four years ago, Heinz changed the "s" of beans to "z" to modernize the brand.
Is This Heinz Ad Inappropriate?
In a controversial move, condiment king Heinz has pulled a UK television commercial from the air. Viewers complained that the commercial — which features a single-sex parental relationship — was inappropriate and unsuitable. Nigel Dickie, a spokesman for Heinz, explains why the ad will no longer be aired: It is our policy to listen to consumers.
Give Your BLT a Little NYC With a Gay Kiss?
With gay marriages about to begin at 5 p.m. today in California, Heinz is using a kiss between two men to help the company sell some mayonnaise in the UK. The ad shows two kids getting ready for school, waiting for their "mom" (a man who looks like a deli counter worker and has a New York accent) to pack their lunches.Heinz Ketchup Goes Gourmet
Ketchup is ketchup right? Tomatoes, sugar some spices. It's a condiment, not a gourmet sauce, right?
You're Going to Need a Lot of Fries to Use All of This Ketchup
People do the weirdest things in the hunt for the "world's record." This time the fine citizens of Collinsville, Illinois have partnered with the H.J. Heinz Co.
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Johnny Has Two Daddies
Well, he calls one of 'em mum. I think this Heinz Deli Mayo commercial is quite adorable, but it seems that the jolly ol' folks in England don't agree. It's been the most complained about commercial of the year because of the kiss between (gasp!) two men.
Photographer to Watch: Winfried Heinze
Born in Germany, Winfried Heinze actually started his photography career doing fashion and beauty shoots due south in Milan, but now lives in London with his wife and two children. If that weren't enough to put him all over the map, he is also returning to his roots, by building an eco-house at Lake Constance in Southern Germany. He shoots interiors as well as food for dozens of magazines, including Architectural Digest, Elle Decoration, Dwell, Living Etc, House & Garden, Homes & Gardens, Veranda, and Easy Living.
Woman Finds Mouse Head in Frozen Green Beans
How's this for a Halloween fright? A woman in Auckland, New Zealand, was opening a package of Heinz-Watties "choice cut" frozen green beans when she came across a strange-looking foreign object. The unidentified frozen object in question was a shrunken mouse's head.
Healthy App: Slim Down Shopping List
If you have an iPod Touch or iPhone, I hope you're taking advantage of all the great health and fitness apps available. I just downloaded a new healthy app from Women's Health — the Slim Down Shopping List. It is cool, easy to use, and best of all it's free!
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