National Guard

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The VS Show's Hurricane Help; Erin Heatherton and Leonardo DiCaprio's Split

Those stories and more in our daily news roundup.



Those stories and more in our daily news roundup.

  • Erin Heatherton and Leonardo DiCaprio have called it quits. "There's no bad blood," the source said. "They still care about each other a lot." In the 10 months they were together, the duo weren't photographed together much, but they did vacation in Australia late last year. [Us Weekly]

  • French actor Gaspard Ulliel has been cast as Yves Saint Laurent in a biopic that will be directed by Bertrand Bonello. The yet-to-be-named film apparently does not have Pierre Bergé's approval, but another YSL film about Bergé's relationship with Saint Laurent, directed by Jalil Lespert, does. [Vogue UK]

  • Karl Lagerfeld will release a line of watches, priced between $150 and $595, on Feb. 28. [Design Scene]

  • Producers for the Victoria's Secret Fashion Show, which is being held in a National Guard building in New York this Wednesday, helped the Guard respond to Hurricane Sandy by letting the guardsmen use their generators and rented space and even setting up an Internet connection. [Fashionista]

  • British label Ossie Clark is set for a comeback. It's been renamed Ossie Clark London, and its first new collection — with pieces priced between $80 and $300 — will appear in 45 Debenhams stores across the UK starting in February 2013. [Vogue UK]

  • Amazon is setting up a 40,000-square-foot fashion studio in Brooklyn's Williamsburg neighborhood, where it will shoot clothing for its main website as well as for online retailers Shopbop and MyHabit, which it also owns. [Racked]
News

Kid Rock and National Guard Playing in a Theater Near You

The National Guard has taken its recruitment marketing to a new venue: movie theaters.

The National Guard has taken its recruitment marketing to a new venue: movie theaters. Music videos featuring real National Guard members and celebrities like Kid Rock, Dale Earnhardt Jr., and Three Doors Down, are playing in lieu of movie trailers. The tributes to the men and women serving in the National Guard paint an alluring picture of what that service entails. Oscar winning director James Mangold directed the campaign that will air in movie theaters throughout September and October.

In "Warrior," dramatic images of soldiers leaving for war, Middle Eastern children, and Dale Earnhardt Jr.'s National Guard-clad race car mix in while Kid Rock sings:

So don’t tell me who’s wrong or right when liberty starts slipping away
And if you ain’t gonna fight, get out of the way
‘Cause freedom ain’t so free when you breathe red, white, and blue
I’m giving all of myself, how about you?

Do you find the video to be propaganda, or an honorable effort to help Americans take pride in serving their country? If the government wants to play rock-star videos about joining up, should Americans also be able to see embargoed images of caskets coming back from war?