WOM: Word of Mouth HIV Campaign
That's Not Where the Condom Goes!
Maybe it's because this ad is from Italy and they have fewer woefully misinformed youth than America (though as a Catholic country, I doubt), but the only thing this ad does is make me want to look away.
I get it. The campaign is called WOM (word of mouth), so why not be all literal and put a condom in a mouth. Except wouldn't that literally make it very hard to talk?!
Check out the one-minute commercial — it's NSFW or sex — after the jump.
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