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New Environmental Activism Happens Naked

Eco-Nudists Go Naked to Save the Planet & Paltrow's Fur Furor

Want to help the planet? Then what are you doing sitting there all dressed and everything? The newest wave in eco-activism is all natural, sans a stitch of clothing. Gwyneth Paltrow may be wishing she'd followed that example after her deal with Italian designer Tod's and resulting ad showing her wearing fox fur and fur-lined boots has earned her heat from animal rights groups.


Gwyneth has been known for her embrace of holistic practices, yoga, vegetarian husband, and pal and vegan designer, Stella McCartney — but this campaign stands to erase that cred. The director of Respect for Animals, said: "Gwyneth Paltrow should be ashamed. I can only assume that Paltrow either is ignorant of the facts or lacks human decency and compassion." Friends have even said that Gwyneth's decision will flay her close friendship with Stella McCartney.

If Gwyneth wants to get back on track, maybe she can embrace the naked eco-movement? To see the story and a cheeky protest, read more.


Not satisfied with the casual sun-bathing reputation of nudists, Econudes.org have embraced the naked as the ultimate way to erase your carbon footprint. After all, clothes (and everything that goes into making and transporting them) are a major cause of climate change. Take those off, and the planet might be happier. It's apparently an ancient practice dating all the way back to the 70s when nudism was defined as "a way of life in harmony with nature, characterised by self-respect, respect for others and for the environment."

If warming skepticism is more your schtick, you can shuck your socks for that too, sort of. A renegade group called Nudists Opposing Winter actually like the warmer weather because, well, it's nicer to be nude. The founder "Pantsless James" says, "we actively support pro-global warming places and companies. No longer will nudists be forced into the fetish of clothes wearing. It frees up everybody to go clothing-free, the way God intended."

Silliness aside, is nudity a good way to bring attention to the strain on the planet we wear on our backs everyday? Is Gwyneth's endorsement deal a slap to animals? Should we all just go-go naked?

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