David Plouffe may still be sending Obama supporters emails free of charge, but soon everyone will have the chance to purchase the ideas behind Obama's presidential campaign. Plouffe, Obama's campaign manager, has received an estimated $1.5 million to $2 million for his upcoming book: The Audacity to Win: The Inside Story and Lessons of Barack Obama's Historic Victory.
A recent Esquire profile gives us a taste of what we could expect from Plouffe's prose. His most notable moment at the University of Delaware (he didn't graduate) may have been a 700-word article about him and his roommate's prolific beer pong skills. But in the 20 years since then, Plouffe found a way to help Obama win the presidency and compile the list — Plouffe is the man behind, and owner of, Barack Obama's thirteen-million-name contact list.
When asked if Plouffe used luck to bring him victory, President Obama told Esquire:
If you just look at the mechanics of our campaign, how we raised money, how we turned out votes, how we managed the caucus process — all these pieces were incredibly complex, and we had to build it from scratch. . . . I'm not sure there's anybody [else] who could have done it.
Will you pick up Plouffe's book to find out how he did it?









Steve Madden
I don't see this on my bookshelf any time soon. He didn't do anything new is this victory.
1I should rephrase that. I don't see it on my bookshelf, but my wife's bookshelf, maybe.
2I thought Axelrod was the campaign manager?
3I don't think anything in that book will be a surprise.
4no interest what so ever in reading this. unless i become an insomniac and just have to fall asleep.
5i find it interesting how the people who don't graduate from university are often very successful, anyway i would never read the book, it's just not my type of book
6Who cares how he did it?
7He did it...
Im with Nya...its definetly not my type of book.
Throw some sexy vampires in there and maybe...
I always bow down to people with mad beer pong skills, but I doubt I'll read this book. At least not anytime soon, that's for sure, right now I'm cracking into High Fidelity.
8Don't think so. Unless I need something to prop my coffee table up with.
9Umm... NO. I'm barely even interested in the fact that he did it, much less a book about how he did it.
10mydia - I loved high fidelity, book is so much better than the movie! Make sure to read About A Boy too, much better book than movie (though I loved the movie too!!)
11momma tikita sexy vampires for me too lol. anything by kresley cole
12I'm so sick of hearing people big up their beer pong skills. That game is 3/4 trash talking and 1/4 skill.
13Org-I would say 1/2 trash talking, 1/4 skill and 1/4 who has the higher tolerance level for alcohol.
14book i am reading now.
Heart Shaped Box by Joe Hill. Excellent read.
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