Apple might not be afraid of using terms that conjure up images of a woman's monthly menstrual cycle but advertisers — and many of us — are. The tendency to avoid saying menstruation at all costs is matched only by those bears in Charmin commercials included just to distract us from toilet paper's true use. The results can be much more awkward than just blurting out: "This is for your period" or "I have my period." Actually when you think of it, period is a euphemism too!
Some of the leading euphemism include:
- "A hygienic problem" — From a vintage Kotex ad that never even says what it's for.
- "Calendar days" — This one doesn't really make sense, but I get it.
- "Difficult days" — Sanitary napkins promise to make them easier.
- "Mother Natures' monthly gift" — I wouldn't really call it a gift, but Tampax would.
- "That not-so-clean feeling" — A classic!
And some colloquial highlights:
- "Surfing the crimson wave" — from Clueless, of course.
- "Aunt Flo" — I wonder if women named Flo mind this one?
- "Communist invasion"
- "The Curse" — A little dramatic, isn't it?
- "On the rag" — Always seemed vulgar to me.
What's your favorite?


Chloé
Bottega Veneta
Mishumo
Favorite quote "You can't trust something that bleeds for seven days and doesn't die." -- South Park, I think. And its true.
1I'm the queen geekgal, and I have to say. All ofmy geeky Apple friends are being immature about the name, but much less so than I would have guessed.
2My friends and I call it the Feminine Menace. And seriously, who thought of "iPad"?
3"That time of the month" - does anyone use that anymore or am I showing my age???
4"Communist invasion", that's a new one to me.
5My dad used to use "on the rag" everytime my mom got b*tchy. I agree though it does sound vulgar.
6I just call it my "Lady days", although I might need to start calling it "Communist Invasion".
7Better then what my boyfriend calls it... Bleeding like a stuck pig.
8Just made me of think of years ago when this gay guy at work would always say he was on the rag when having a bad day.
9You forgot the "red tide" !
10Flag of Japan is funniest I have heard.
11ahaha! when the name was announced i didn't get it until my geeky friend exclaimed "it's not a friggin pad!!" and i got it! Who thought of that??? it's such an embarassment to apple!
12I think all these cutesy names for a freakin' period are annoying. If period is an euphemism for menstruation, it's the only one I use.
I never even thought of periods when I heard "iPad." I actually just thought it sounded like one of the guys from The Departed saying "iPod."
13My friend and I refer to it as our abusive boyfriend TOM ( time of the month). It's always hell when he comes back into our lives.
14my week, my time
15Err, I don't want to sound odd here but I say "period'.
16When I was 12, I always called it "Little Red Riding Hood." Now, i just say it's 'hell week' or 'b*tch days.'
17"Lady Issues" "Red Tide" "Monethleys" or if someone is annoying me I say "On The Rag"
On the rag isn't so vulgar, I think saying "Having the painters in" is worse.
18Uh, I just say I'm having my period....and that's it. But seriously, the "iPad/menstration" thing went over completely over my head, I was just thinking like, a pad of paper.
19I'm on seasonale, so I only get my period four times a year. My husband calls it, "that time of the three months"
20I say "period" or "Time of the Month". My husband refers to it as my "pregnancy test" or I'm "cleaning out the oven". If I get it - I'm not pregnant, no buns in the oven, so to speak.
And I'm not afraid to say I'm on my period. If somebody asks why I don't feel good or look tired - I will say I have my period. Why should I be ashamed or embarrassed that my body is behaving naturally. 50% of the population gets a period (at some point in their lives) - why let the other 50%'s uncomfortableness of the subject dictate that a bodily function be banned from discussion?
And saying "that not so clean feeling" is just wrong.
21My husband calls it "On the rag," which I find kind of annoying, kind of amusing, depending on the mood
My mom calls it the Red Russian Army LOL She's awesome. Or she'll say Ohhhhh Hun you've got your visitors!?
I just say Period. Boring, I know. =)
22I'm gonna start saying "I'm on my iPad."
23My friends and I say that "The Raccoon is awake!" Cuz we were talking about how our cramps felt and one of us said that it feels like a raccoon is clawing at the inside of her uterus trying to get out. XD Fun inside joke.
24"Shark week," or, my own creation: "Walking the red carpet."
25"On The Rag" comes from the days before disposable pads. Women made their own menstruation pads out of.......rags. Thus, when you had your period you were, literally "On The Rag."
I don't see it as vulgar. My husband always has called periods "OTR Days." No biggie
26well first i'm never shy, I say yueh i have vaginal bleeding due to the fact that i can reproudouce.
27normaly my boyfriend and me call it the bleeds or at times...the civil war mostly as a nerdy joke
After a long week of watching too many movies with my friends we came to the conclusion that the only explanation for all the pain and blood was a zombie invasion! So if we're hanging out we say that the zombies are attacking. Although now I'm a fan of the Raccoon version as well.
28We all call it shark week at work! Its always cracks us all up!
29In high school my friends and I called it "Aunt Rose" but now I say "time of the month" or "cramping" or "period" usually cramping, since that is the worst part of it all!
And I get how some people are ashamed, it has nothing to do with feminism and womanhood to me, its about not wanting to share something gross, unclean and hygienic! Everyone in the population gets gassy, has diarrhea or gets hemorrhoids at some point and guess what, people shouldn't proudly declare those things out loud either.
I really get annoyed when people sometimes get crude and over-share disgusting details because "they are proud of their womanhood" it's like, no, you don't describe what happens when you eat bad Chinese, so don't describe this! And if your describe both, then I have no stomach to be around you.
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