Mexico thinks it has the answer to its late or lost mail woes: give the entire system a makeover in hot pink! Pink will paint the Mexico postal service's new logo, uniform, office walls inside and out, as well as coffee mugs and envelopes now on sale at the post office. One official explained: "We want to be very visible . . . in colors as brilliant, as vibrant as Mexico."
Pink doesn't solve everything, as there are many more problems to be addressed. The postal service, which delivers only seven pieces of mail per inhabitant each year, still needs high-speed Internet capable computers (pink or not) to replace manual typewriters now used by postal workers. There's also major mail theft in Mexico — but who knows, maybe the hot pink will scare the thieves away.
Mexico's government favors creative solutions to complicated problems. A while back Mexico City addressed sexual harassment on public transportation by chartering female-only bus routes. Do you think the pink postal makeover will change more than the image, and actually help get mail delivered?
Suss
High
Fred Perry
Now that's what you call a Band-Aid.
1The Designer in me says, "Lip stick on a Pig" (j/k)
2hmm well at least it'll look pretty?
3Maybe they are going off of Color Psychology
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The Color Psychology of Pink
* Pink is essentially a light red and is usually associated with love and romance.
* Pink is thought to have a calming effect. One shade known as "drunk-tank pink" is sometimes used in prisons to calm inmates. Sports teams sometimes paint the opposing teams locker room pink to keep the players passive and less energetic.
* While pink's calming effect has been demonstrated, researchers of color psychology have found that this effect only occurs during the initial exposure to the color. When used in prisons, inmates often become even more agitated once they become accustomed to the color.
4It may not help get it delivered but it'll help get it found.
5Dreamsugar beat me to what I was planning to say!
And I bet you are right, Hypno...
6
7Oh my lord I hope it helps. It took 2 weeks to receive a card from Acapulco to SF that my husbands grandma sent. That's a long time.
8um...well...um...i don't even know how to respond to that one. i think that it's a creative solution and all that - and perhaps it'll make people happier since they say that pink cheers people up -but really - i don't think that a new color scheme will make any difference to the issues that they are having .
9Pepto bismol pink lipstick
10this is just silly!
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