
"Va-rice-ity" is the spice of life. And if rice is too plain healthy, then why not dress it up with — oh, a little bacon, sour cream, or shredded cheddar cheese? I'm sure your man will love that.
Source [1] and Source [2]

"Va-rice-ity" is the spice of life. And if rice is too plain healthy, then why not dress it up with — oh, a little bacon, sour cream, or shredded cheddar cheese? I'm sure your man will love that.
Source [1] and Source [2]
Links:
[1] http://pzrservices.typepad.com/vintageadvertising/2008/07/1960s-ad-for-ri.html
[2] http://www.boingboing.net/2008/07/22/1960s-ad-for-rice.html