"When you can't be with him/Be in his mind/Be a mind sticker." Ah, TaB. The 70's diet cola favored by Stepford Wives, anorexic teens, and insecure women everywhere! This 1977 television spot manages to be dumb, enraging and spooky all at once. It will also have you wondering if it's possible to punch a voice-over in the face. Enjoy!









Marni
Lee
Penhaligon
1You know it's bad when Flippy's at a loss for words!
2Keep your shape in shape and be a mind sticker?!?!
3Thanks for the relationship advice Tab!
4What ever!
5Keep ur shape in shape and be a mind-sticker! Now I know why they don't sell Tab anymore.
6WOW! amazing to be equally horrified and amused by a commercial. Now I have a mind sticker I am not sure I will be able to scrape off all day!
7Yikes! A mind sticker? How about a mind sucker? I feel like that voice is trying to brainwash me...I suddenly feel like back combing my hair, walking through a field of daisies searching for prince charming ...
8Love that they walk up the stairs like she is a 2 bit hooker!
9NO WORDS... JUST NO COMMENTARIES
10Karebear, they DO sell Tab....a lady in our office drinks it. In fact, I think the entire Junior League in our city drinks it.
11I seriously can't believe this is a real ad! What is a mind sticker? And keeping your shape has its rewards? Gimme a break!
A mind sticker. Very creepy!
12WTF! This is mega-disturbing! I think everyone involved with this ad was dropping LSD.
13If I'm right, the TAB sold today is just an energy drink. I don't think they make the diet cola.
...it also mixes well with liquor, I hear
I guess some can still be mindstickers
-Bug
14And the first time, I totally didn't hear "shape"... I heard "shave"
15-Bug
Hmmm be a mind sticker....did they not have a thesaurus...could they not think or anything better?
That was so creepy,like a horror movie before the killing.
16lol what the heckk
17So creepy in so many ways. Love the soft, hazy light on this one. Who's going to kill that wife? Her kid or her husband? Equally likely!
18Post New Comment
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